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    Stick the Landing: How to Optimize Your Destination Page to Improve Ads Performance

    by David Hoffman May 27, 2022
    by David Hoffman May 27, 2022

    The transition from clicking an ad to arriving at a destination page may only take a few seconds, but these moments are essential for ensuring curious visitors are converted to…

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  • AnalyticsBusiness TrendsSmall Businesses

    Business reopenings have flattened while new leisure and hospitality openings drove growth, according to Yelp

    by David Hoffman October 27, 2021
    by David Hoffman October 27, 2021

    Eighty-five percent of temporarily closed businesses in the U.S. since the onset of the pandemic have reopened as of September 2021, driven by leisure, hospitality and beauty industries. What do…

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  • AnalyticsMarketingSMSSocial Media

    Top 12 Most Common Content Marketing Mistakes to Avoid

    by David Hoffman September 27, 2021
    by David Hoffman September 27, 2021

    Looking to develop a top-notch content marketing strategy? Search Engine Journal shares twelve common marketing mistakes to avoid, ensuring your content consistently reaches its peak performance: bit.ly/12marketingmistakes

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